Heidi (Hysell) Braunstein

Heidi (Hysell) Braunstein has focused her entire career on brand innovation & future forecasting. She intimately understands the methodologies needed to push a product to production and beyond. She pioneered initiatives at almost every brand at Turner Entertainment including Cartoon Network, TNT, TBS, CNN, TCM and Adult Swim. Heidi was integral in launching the new online communities for Adultswim.com and the cult startup SuperDeluxe.com. At Nickelodeon, she influenced every major digital initiative for the next few years; including GoCityKids, ParentsConnect and the newly branded NickMom. Heidi (Hysell) Braunstein has focused her entire career on brand innovation & future forecasting. She intimately understands the methodologies needed to push a product to production and beyond. Heidi moved on to sucessfully help 4MM Games (founders of Rockstar Games) & Def Jam Interactive connect & launch experiences between their console, web and mobile gaming communities. Heidi is a well known among tech innovation & startup circles. She has spoken extensively about the future of media (and it's past) at NASA, SXSW, and TEDxSiliconAlley. Always hoping to cover all bases, Heidi received a B.S. in Computer Science, minor in law and focus in marketing from Georgia Tech. She lives in Brooklyn, NY and loves it.